The Audience type

What is an audience?

Audience is a group of people who participate in a show. For example they are the people who watch plays or see things differently. In contrast to immediate audiences, mediated audiences are composed of individuals who consume rhetorical texts in a manner that is different from the time or place in which the speaker presents a text. Audiences who consume texts or speeches through television, radio, and Internet are considered mediated audiences because those mediums separate the mediators and the audience. Understanding the size and composition of mediated audiences can be difficult because mediums such as television, radio, and Internet can displace and have different view points all the time.

Why do we need to study audience?

We need to study audience to understand the concept of individual’s views on certain advertisement so they have their own point of views on particular genre.

Niche Market

Niche market is a product which focuses on a specific audience type. Therefore the market niche defines the specific feature which is aimed at satisfying market needs. For example the price can play a big role on the decisions that are made for the product. Likewise spots channels like ESPN Star Sport, Fox, sky sports are all small segment market.it is aimed to a wide demographic audience with a low price which meets the needs of the relevant audience type.

Mass market

The mass market is a general business term describing the largest group of consumers for a specified industry product. It is the opposite extreme of the term niche market. The mass market is the group of consumers who occupy the overwhelming mass of a bell curve for common household products, i.e. they could be tagged as being "average".

Segmentation

Segmentation is the process of dividing markets.  It’s to split those customers who are valued more than some other customers who are in the lower hierarchy.

Segmentation is also to do with the customer’s values and therefore the relationship between customer and markets. This either benefits the audiences or either the market. There is the possibility that different customer might have different needs and might be aiming for a different attraction or affect. However if the customers are a frontline segmentation, it’s important to create profile groups that’s suites the general population group.

Marketing is important for personalisation and also customising the product. For example one factor that affects this dilemma is the rankings of different age groups. It can have a big influence on the way you deliver certain massages as their viewpoints to the general topic might be differently interrupted by the youthful population. As a result the marketing would therefore customise their product suiting a typical age group that they would want to attract.

Magazine Analysis

MaGaZiNe AnLaYsIS

What does the title suggest?

The title suggests that it’s mainly to do with a band and therefore it’s in the left hand side. It’s also a band name (Enime) which identifies which audience type it’s aimed at. Therefore it’s aimed for the people who love alternative music and their lifestyle is more casual and their personalities are more open to wider range of music. The masthead also defines the typical audience, it is bold and snappy which stands it more because it’s convenient and publicly eye catching. The white outlines emphasis the title so that it reflects to the visual branching of the magazine. Therefore these people could be rebelling who are outsiders.A person who is more outgoing and feels free to express their self’s among the entertainers of alternative music. Some typical stereotypes of people are mainly engorged more by the main ideologies of different thoughts.

What does the picture suggest?

The picture suggests to us that it could be to do with a band. Their facial expression relate to the chosen title as they look unhappy and posing freaky. The picture also suggests that the magazine is aimed for a typical audience type who likes really alternative music. The choice of exploring different music allows people to find what they mostly like so the pictures help these choices. The picture also tells us the characteristic music that a person has chosen to listen too. Some magazine front pages give us a current knowledge of the upcoming bands therefore was always made to be up to date with everything happening in the music industry of that particular genre.



Information given by text

The information is given out from the cover line display which is normally based in the middle of magazines. This tells us that its aimed to a group of audiences which like a particular type of genre. It’s also a slogan which represents the other bands that might be happening elsewhere.The target audience is the people who are target by the productions f the magazines. It’s mediated and interrupted differently through the mentoring mediator which is the leader of the final mediation to be released. Therefore a specific target audience for the magazine Enmie is for people who go to gigs.Some magazines have faces which looks directly at you and some magazine front page mostly contain f a famous person or famous fusionist. This shot sometimes is a close up shot which strikes a moral meaning to the audience. Sometimes it’s to shock the audience immediately so that the attention is on the typical outlines of fashion.
Target audience

The target audience are mainly from the western or America. The age range is roughly in between the ages of 16-25.this is around the type where teenagers make their own decision to discover more options in life.The geographical location would be mainly in the urban cities as the music is more relaxing and interment. They could be interested in working in the music industry as its typical for people to listen to calm music.The clothing type is mainly shirt and skinny jeans as its more typical appearance of a person who enjoys listening to bands.The economic status for these buyers is normally middle class people who have money but spend it in more optional things like bags and other accessories. Mainly the education status for this person might be in college or might have dropped out of school. They might have less money and economically not wealthy.Therefore this person might be lead to be more opened and their personalities are outgoing. They might love to communicate with other people in bars and clubs. This might be shown in the usage of language in the cover line of the Enime

Masthead

It’s the name of the magazine which has a specific typeface. This is the visual branching of the title and is often designed typeface to be easily recognised.
DatelineMonth year of the release
Cover lines/Main cover lineThe main topic of the magazineThe title must be recognized. The main story has to be seen. It’s not shown full-frontage
Barcode to make it look professional
The selling line has to be short sharpDescription of the title main marketing point. For example the world number one.

 

Magazine front page & video

Magazine Front Page

Mood Board

Mood Board Uk

Type of Magazines

Different types of magazines news:

•    Gossips
•   Different genres
•   Upcoming Artist
•   Fusion
•   U k top 40 Artist
•   Fusion and Beauty
•   Advertisement of clothes
•   Article about trends
•   Famous cities
•   Models

UK top models appearances:

   

Motoring

   Sport cars

   Images of cars

   Vintage cars

   Racing cars

   Reviews of cars

   Lots of pictures

   Article about F1

   Entertainment for people

   Bold writing

Big capitals about what’s in store. There’s also blogs and twitter which sometimes can have news of real life events

We use magazines to view different gossips to talk about. Distribution for music is very important to help the industry keep on moving in the right direction. It gains money and helps the productions develop more ideas for the future generation.

The important opponents for the magazines:

  Layout/eye catchy

  A famous advert or film star

  The usage of colour changes the concept of how people view different stories

  Gender

  The type of furniture used either out doors or in doors

  Technology

  Gardening techniques

  Interior designers

Background

Music is for everyone to enjoy

2.5 hours of music a day. Teenagers are mostly into music

Consumptions-out intake of any give media

The source of our identification changes within us. This is influenced on the type of genre we choose to listen to.

Some sociologist studied the role of subculture. Therefore some people listen to music and want to become like them.

Marketing

Expression of our creativity

Individual creativity

Computer technology

Production

The making of music

Multinational pound industry

     Constructed product

     Exchange refers to the money or other resources we give up the access music

     Some industries are in crisis because money is not invested on some products

Transformed by technology

    Making people change the way the music marketing and distribution

   Technologies can also transform consumption and go in and out of fusion

Main three distributions:

      Main stream-  Music played through the Internet (You Tube)

     Personalisation- Making something the way you want it to be interpreted (services or products)

      Distribution-  How things are sold

Mediation etc

Mediation

Mediation is used in many commercial, legal diplomatic, and workplace to discuss matters in the third parties. Typically a third party has its own opinion   on the disputes and gather in together to negotiate a settlement. Therefore when a solution has been developed this then gets forward to the public and they might have their own opinion on that particular news.

For example the sky sports news brings out news more often than any other broadcasts on TV. However they use mediation and use the items that are more relevant for the main focus to the audience.

Mediation three things to look for:

Selection

This is when the news story has been selected from hundreds of others. A decision has been made from this viewed news and the resolution is to choose those which are more interesting to us and the less interesting news has been left out.

Organisation

Organising the main ideas and placing it on a newspaper is very crucial. All the various elements are organised in a typical way were its different to real life events happening.in addition whereas in visual media this involves mise-en – scene. The production might involve in remixing a track to change its context and how it’s viewed.

Focusing

Overall the mediation always ends up to the targeted audience which is always us. Focusing therefore tries to convey an idea which is more important for the mediators therefore we forget about other aspect of the media and concentrate on the important things. This includes a film being pan towards an important character however in the end we make our own decisions about what is worth our attention.

The construction views

This is mainly the feeling and interpretations of a person’s views on the other theories (reflective view and intentional view).this gives you options to make your own interpretations of films and other media where the influence of society is based on your own opinion.

It includes

• Opinions of the people doing the presentation
• The reaction of these individuals
• The context of the society
• Dominate Ideology

These are the main opinions that are shared by a majority of people. These are mainly the main ideas that people have about a complex issue but if this ideology is shared by a majority of people a culture it is called the dominate ideology.