Monday 1 October 2012

Mediation etc




















Mediation
Mediation is used in many commercial, legal diplomatic, and workplace to discuss matters in the third parties. Typically a third party has its own opinion   on the disputes and gather in together to negotiate a settlement. Therefore when a solution has been developed this then gets forward to the public and they might have their own opinion on that particular news.
For example the sky sports news brings out news more often than any other broadcasts on TV. However they use mediation and use the items that are more relevant for the main focus to the audience.
Mediation three things to look for:
Selection
This is when the news story has been selected from hundreds of others. A decision has been made from this viewed news and the resolution is to choose those which are more interesting to us and the less interesting news has been left out.
Organisation
Organising the main ideas and placing it on a newspaper is very crucial. All the various elements are organised in a typical way were its different to real life events happening.in addition whereas in visual media this involves mise-en – scene. The production might involve in remixing a track to change its context and how it’s viewed.
Focusing
Overall the mediation always ends up to the targeted audience which is always us. Focusing therefore tries to convey an idea which is more important for the mediators therefore we forget about other aspect of the media and concentrate on the important things. This includes a film being pan towards an important character however in the end we make our own decisions about what is worth our attention.
The construction views
This is mainly the feeling and interpretations of a person’s views on the other theories (reflective view and intentional view).this gives you options to make your own interpretations of films and other media where the influence of society is based on your own opinion.
It includes
  • Opinions of the people doing the presentation
  • The reaction of these individuals
  • The context of the society
  • Dominate Ideology
These are the main opinions that are shared by a majority of people. These are mainly the main ideas that people have about a complex issue but if this ideology is shared by a majority of people a culture it is called the dominate ideology.

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